“Munni Badnam Hui.....” and we all loved it. But it hasn’t gone well with the people at Emami, the owners of the brand ‘Zandu Balm’. Their charge is that their brand name is used without their consent and want to sue the producers of Dabang for the same. Well.... the song is out at least one month before the release of the movie and was already a hit. Just wondering why Emami wake up to it so late....
Let me make a guess. There is a line in the song where “Zandu Balm” word is used. And looking closely (just for the sake of understanding I mean), Malaika rubs her butt while saying “Main Zandu Balm Hui”, which suggests the application of the product Zandu “balm”. So in all fairness, this song gave a huge recall to the brand. Much more than their insipid advertisement has done in recent times. So people at the helm at Emami quietly enjoyed the moment while people were humming the song and now that movie is already one week old, they have found a new reason to be in news. And suddenly we are seeing Munni rubbing Zandu balm on all news channels(except being on all the music channels..).
Well all I can say “Munni Badnam hui Emami tere liye”
No comments:
Post a Comment